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The idea of Corporate Theatre gets mixed reviews from clients all too often, and this is largely because some event production companies have absolutely no experience in writing professional scripts.

Although any company can buy in the services of professional playwrights, too often they choose to do it in-house, and the resulting scripts are written by people who mistake duration for drama, complexity for comedy and information for inspiration.

At Mann Made Media we don’t do that. We not only employ the services of practicing theatre professionals to write, direct and perform in our corporate and industrial theatrical productions, we also choose the project where this exciting live interactive medium will most effectively serve the intended message.

As we did recently for the Standard Bank Private Business Banking conference.

Here our client was looking for an engaging and compelling way to communicate critical subject matter to a mass audience over a series of one-day events. With content ranging from target market insights to corporate structures to inter-departmental relations, Mann Made Media came up with a host of unique and compelling characters, each of whom conveyed carefully scripted character-based information, performed in a personable manner that was both highly amusing and completely engaging!

You know you’ve got a hit on your hands as a production company when you have the audience reacting to your performers, and you know you’ve made the right choice as a client when you hear your audience quoting your content in the tea breaks.

That’s the true power of theatre – whether it be corporate or industrial – to be effective it simply has to be professional.

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