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	<title>Mann Made Media &#187; brand activation</title>
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	<link>http://mannmademedia.com</link>
	<description>Digital Experiential Agency, South Africa</description>
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		<title>Standard Bank Roadshow Retrospective</title>
		<link>http://mannmademedia.com/2010/02/23/standard-bank-roadshow-retrospective/</link>
		<comments>http://mannmademedia.com/2010/02/23/standard-bank-roadshow-retrospective/#comments</comments>
		<pubDate>Tue, 23 Feb 2010 07:58:22 +0000</pubDate>
		<dc:creator>stephenbuchanan</dc:creator>
				<category><![CDATA[Case Studies]]></category>
		<category><![CDATA[brand activation]]></category>
		<category><![CDATA[conferences]]></category>
		<category><![CDATA[corporate]]></category>
		<category><![CDATA[events]]></category>
		<category><![CDATA[internal]]></category>

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		<description><![CDATA[Behind the scenes with Mann Made Media putting on the Standard Bank Roadshow.]]></description>
			<content:encoded><![CDATA[<h2>The Proposal</h2>
<p>To create an event experience around the announcement of a new strategy that would connect the leadership to the staff, the staff to each other and the customers to the bank, the team arrived at the concept of &#8220;Let&#8217;s Connect&#8221; with a sub-textual message that dramatised the idea of &#8220;connecting the world to Africa and Africa to the world&#8221;.</p>
<h2>The Team is Born</h2>
<p>Any great event is a collaboration between the client that inspires the production company that delivers. These are the players that helped to put it all together.</p>
<p><a href="http://mannmademedia.com/wp-content/uploads/2009/10/2-3-small.jpg"><img class="alignnone size-full wp-image-741" title="The Team is Born" src="http://mannmademedia.com/wp-content/uploads/2009/10/2-3-small.jpg" alt="The Team is Born" width="500" height="221" /></a></p>
<h2>Building the Set</h2>
<p>Just as words need a page, an event needs a stage, and a set and lights, and sound special effects and an auditorium! Building the event space is the job of seasoned experts working with expert visionaries.</p>
<p><a href="http://mannmademedia.com/wp-content/uploads/2009/10/4.jpg"><img class="alignnone size-full wp-image-737" title="Building the Set" src="http://mannmademedia.com/wp-content/uploads/2009/10/4.jpg" alt="Building the Set" width="459" height="377" /></a></p>
<h2>Casting the Characters</h2>
<p>Just as the chemistry of the behind-the-scenes team is critical, it is vital to make sure that the performers who will bring the concept to life on stage are perfectly matched.</p>
<p>The dancers came from different worlds &#8211; literally: from the worlds of hip-hop and classical ballet.</p>
<p><img class="alignnone size-full wp-image-739" title="Casting the Characters" src="http://mannmademedia.com/wp-content/uploads/2009/10/5.jpg" alt="Casting the Characters" width="452" height="372" /></p>
<p>The actors were auditioned separately and put into three teams of two that would eventually tour the country as separate productions.</p>
<p><a href="http://mannmademedia.com/wp-content/uploads/2009/10/6.jpg"><img class="alignnone size-full wp-image-743" title="Actors" src="http://mannmademedia.com/wp-content/uploads/2009/10/6.jpg" alt="Actors" width="494" height="450" /></a></p>
<h2>Rehearsing and Reworking</h2>
<p>A proposal document or a script is just the blueprint for the event itself. Which is why we rehearse and rework and rethink and rewrite during the pre-production phase to make what was really good truly great.</p>
<p><a href="http://mannmademedia.com/wp-content/uploads/2009/10/7.jpg"><img class="alignnone size-full wp-image-744" title="Rehearsing and Reworking" src="http://mannmademedia.com/wp-content/uploads/2009/10/7.jpg" alt="Rehearsing and Reworking" width="518" height="403" /></a></p>
<h2>Final Dress</h2>
<p>Working the performances in a studio is very different from bringing them to life on stage, under lights, with big sound support. Very soon all the hard work off site comes together under the watchful eyes of the directors and producers who make final adjustments and enhancements right up to the last minute.</p>
<p><a href="http://mannmademedia.com/wp-content/uploads/2009/10/8.jpg"><img class="alignnone size-full wp-image-746" title="Final Dress" src="http://mannmademedia.com/wp-content/uploads/2009/10/8.jpg" alt="Final Dress" width="464" height="379" /></a></p>
<h2>Welcome Entertainment</h2>
<p>Our Masters of Connection work the crowds while our Outside Broadcast unit relays live interactive imagery to the large screens to encourage audience members to connect with each other.</p>
<p><a href="http://mannmademedia.com/wp-content/uploads/2009/10/9.jpg"><img class="alignnone size-full wp-image-747" title="Welcome Entertainment" src="http://mannmademedia.com/wp-content/uploads/2009/10/9.jpg" alt="Welcome Entertainment" width="453" height="376" /></a></p>
<h2>Celebrity DJ</h2>
<p>Our celebrity DJ whips up the crowd and prepares them for the next emotional moment.</p>
<p><a href="http://mannmademedia.com/wp-content/uploads/2009/10/10.jpg"><img class="alignnone size-full wp-image-748" title="Celebrity DJ" src="http://mannmademedia.com/wp-content/uploads/2009/10/10.jpg" alt="Celebrity DJ" width="459" height="395" /></a></p>
<h2>Celebrity MC</h2>
<p>Our &#8220;Master of Connection&#8221; welcomes all, outlines the theme, raises the standards over the heads of the audience, and introduces the next big moment&#8230;</p>
<p><a href="http://mannmademedia.com/wp-content/uploads/2009/10/11.jpg"><img class="alignnone size-full wp-image-749" title="Celebrity MC" src="http://mannmademedia.com/wp-content/uploads/2009/10/11.jpg" alt="Celebrity MC" width="497" height="401" /></a></p>
<p>Kenneth Nkosi was the MC who charmed the audiences in White River and Polokwane.</p>
<p><a href="http://mannmademedia.com/wp-content/uploads/2009/10/12.jpg"><img class="alignnone size-full wp-image-750" title="Kenneth Nkosi" src="http://mannmademedia.com/wp-content/uploads/2009/10/12.jpg" alt="Kenneth Nkosi" width="451" height="441" /></a></p>
<p>Bloemfontein, Kimberley and Rustenberg were the venues for MC Martin Jonas, who delighted audiences with his own special brand of humour.</p>
<p><a href="http://mannmademedia.com/wp-content/uploads/2009/10/13.jpg"><img class="alignnone size-full wp-image-752" title="Martin Jonas" src="http://mannmademedia.com/wp-content/uploads/2009/10/13.jpg" alt="Martin Jonas" width="444" height="442" /></a></p>
<p>Trevor Noah rocked the house for three audiences on the same day at the ICC in Cape Town.</p>
<p><a href="http://mannmademedia.com/wp-content/uploads/2009/10/14.jpg"><img class="alignnone size-full wp-image-753" title="Trevor Noah" src="http://mannmademedia.com/wp-content/uploads/2009/10/14.jpg" alt="Trevor Noah" width="448" height="440" /></a></p>
<p>Solly Philander raised gales of laughter in the Windy City as he hosted the day at Port Elizabeth.</p>
<p><a href="http://mannmademedia.com/wp-content/uploads/2009/10/15.jpg"><img class="alignnone size-full wp-image-754" title="Solly Philander" src="http://mannmademedia.com/wp-content/uploads/2009/10/15.jpg" alt="Solly Philander" width="435" height="440" /></a></p>
<p>In Durban, it was Riaad Moosa who took on the role of MC, with his customary grace and great humour.</p>
<p><a href="http://mannmademedia.com/wp-content/uploads/2009/10/16.jpg"><img class="alignnone size-full wp-image-755" title="Riaad Moosa" src="http://mannmademedia.com/wp-content/uploads/2009/10/16.jpg" alt="Riaad Moosa" width="509" height="431" /></a></p>
<h2>Choreography of Connection</h2>
<p>Our specially conceived and choreographed dance piece dramatises the uniting power of Africa, through rhythm and celebration, with a rousing crescendo of fireworks and a kabuki drop of massive bank standards all around the venue.</p>
<p><a href="http://mannmademedia.com/wp-content/uploads/2009/10/17.jpg"><img class="alignnone size-full wp-image-757" title="Choreography of Connection" src="http://mannmademedia.com/wp-content/uploads/2009/10/17.jpg" alt="Choreography of Connection" width="485" height="407" /></a></p>
<h2>The Real Stars of the Show</h2>
<p>It is easy to get caught up in the glitz and glamour of an exciting new show, but ultimately the real stars of the Let&#8217;s Connect Roadshow are the Executive Committee members, who provide the drama of the central talk show component. As such, it is vital that they became familiar with the workings of the set and the complex technology involved in bringing their messages to life.</p>
<p><a href="http://mannmademedia.com/wp-content/uploads/2009/10/18.jpg"><img class="alignnone size-full wp-image-758" title="Real Stars of the Show" src="http://mannmademedia.com/wp-content/uploads/2009/10/18.jpg" alt="Real Stars of the Show" width="475" height="363" /></a></p>
<h2>Let&#8217;s Converse</h2>
<p>The real stars take over, and communicate the core and key messages in an informal and interactive Talk Show &#8211; complete with video support and actor interruptions!</p>
<p><a href="http://mannmademedia.com/wp-content/uploads/2009/10/20-21.jpg"><img class="alignnone size-full wp-image-759" title="Let's Converse" src="http://mannmademedia.com/wp-content/uploads/2009/10/20-21.jpg" alt="Let's Converse" width="500" height="251" /></a></p>
<h2>Let&#8217;s Dance!</h2>
<p>The show concludes with the MC calling all of the stars of the show back onto stage: the actors, the dancers, the DJ&#8217;s and the Executive Committee members to join with audience in one fabulous piece of mass dance action, culminating in an explosive eruption from the confetti cannons.</p>
<p><a href="http://mannmademedia.com/wp-content/uploads/2009/10/24.jpg"><img class="alignnone size-full wp-image-760" title="Let's Dance" src="http://mannmademedia.com/wp-content/uploads/2009/10/24.jpg" alt="Let's Dance" width="514" height="405" /></a></p>
<h2>Moving Forward</h2>
<p>At the end of the launch week at the Wanderers Stadium in Johannesburg, the entire team gathers for a group photograph before dividing into three separate production units that will take smaller versions of the show to 18 venues throughout the provinces.</p>
<p><a href="http://mannmademedia.com/wp-content/uploads/2009/10/26.jpg"><img class="alignnone size-full wp-image-761" title="Moving Forward" src="http://mannmademedia.com/wp-content/uploads/2009/10/26.jpg" alt="Moving Forward" width="506" height="388" /></a></p>
<p><BR><BR><br />
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<p><a href="http://vimeo.com/7394399">Sarah Anne Orphanides on Mann Made Media (testimonial)</a> from <a href="http://vimeo.com/user415221">Stephen Buchanan</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
</p>
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<p><a href="http://vimeo.com/6962945">Mann Made Media puts on the Standard Bank Roadshow</a> from <a href="http://vimeo.com/user415221">Stephen Buchanan</a> on <a href="http://vimeo.com">Vimeo</a>.</p>
<p>Mann Made Media put on Standard Bank&#8217;s Roadshow in 2009.</p>
]]></content:encoded>
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		<title>Loyiso Bala&#8217;s story (Standard Bank &#8220;Get There&#8221;)</title>
		<link>http://mannmademedia.com/2007/03/12/loyiso-balas-story-standard-bank-get-there/</link>
		<comments>http://mannmademedia.com/2007/03/12/loyiso-balas-story-standard-bank-get-there/#comments</comments>
		<pubDate>Mon, 12 Mar 2007 06:03:48 +0000</pubDate>
		<dc:creator>stephenbuchanan</dc:creator>
				<category><![CDATA[Videos]]></category>
		<category><![CDATA[brand activation]]></category>
		<category><![CDATA[broadcast]]></category>
		<category><![CDATA[commercials]]></category>
		<category><![CDATA[corporate]]></category>
		<category><![CDATA[corporate films]]></category>
		<category><![CDATA[documentary]]></category>

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